Digital Adoption is no Longer a Need but a Much-Awaited 'Priority' in Healthcare

Digital Adoption is no Longer a Need but a Much-Awaited 'Priority' in Healthcare

Shahid Akhter, editor, ETHealthworld, in conversations with Sayak Das, Chief Brand and Innovation officer, Airo Digital Labs

Traditionally, healthcare, pharma, biotech were lagging digitally. They have never been the leaders because of the regulatory environment they work in. It’s not very easy to adopt new technologies. Digital workforce is not a threat to the human workforce, is actually going to augment the human workforce.

Shahid Akhter, editor, ETHealthworld, spoke to Sayak Das, Chief Brand and Innovation officer, Airo Digital Labs, to know more about the lingering challenges in adoption of digital technology in healthcare.

Shahid Akhter, editor, ETHealthworld, spoke to Sayak Das, Chief Brand and Innovation officer, Airo Digital Labs, to know more about the lingering challenges in adoption of digital technology in healthcare.

Digital India in healthcare

Globally I would say, earlier priorities, were much different. Two years back people were thinking of digital implementation or digital intervention more as a cost optimization option or being more productive or improving their efficiency. But post covid, what we have seen is that customer retention being more resilient, figuring out new revenue channels, these are of a higher priority today compared to just a cost optimization perspective. So organizations, across the globe and specifically in India, we have tested it out in covid vaccination rollout, how to be more regulatory compliant, how to reach out to people, how to manage these huge 1.3 billion people to get vaccinated, so managing those logistics perspective and other details. This is where the journey started; I would say for at least the next 4 to 5 years, we would see more adoptions of digital in these particular segments. Traditionally, healthcare, pharma, biotech -they are lagging digitally. They have never been the leaders because of the regulatory environment they work in. It’s not very easy to adopt new technologies.

About Airo Digital Labs

Airo Digital Labs is an award-winning, global leader in AI and Hyperautomation led innovation for the healthcare ecosystem. We partner with Fortune 500 clients in the Healthcare, Pharma and Life Sciences industry to address the challenge of applying AI technologies to augment and enable the human effort, and to remove the inefficiencies in the care spectrum. We specialize in the emerging technology fields of Artificial Intelligence, Machine learning, Robotic process automation, chatbots and conversational AI, Natural Language Processing, data analytics, premium cloud services, Industrial IOT, and other AI technologies.